How Food Businesses are Leveraging Tech for Better Customer Service?
Tech has taken over the world and this is not just limited to big tech companies that offer solutions for complex matters like finances. From basic needs like food, housing, traveling or just getting a virtual experience, you will see the tech invading all walks of life. The best thing about tech is the solution-oriented mindset that will dominate the whole process and food is no expectation.
The virtual experience and real experience are expiring blurry lines and nowhere is it more prominent than in the food industry. Most countries have used technology to compensate for the lack of manpower in the hospitality industry, others are using it to ease the tough working hours and intense labor. No matter what the issue might be, there is no doubt that technology in the food industry is becoming more common than in any other industry.
From vending machines in Japan to food serving robots in China and even a virtual plating system in Hong Kong, you will see its impact worldwide.
The best thing about the incorporation of technology in the food industry is the ease of use. Almost all the apps available are free and you just need a good smart device to use these apps. In case something goes wrong, you always have an opportunity to contact customer service for technical guidance.
Customer service is another feature that the food industry has opted for from the tech industry. From entertaining customer orders proactively to leveraging fiber internet technology to sync supply chain processes, the food industry is using tech remarkably to enhance their performance.
Now that we are talking about the role of customer service in the food industry, we must also mention some of the ways customer service is contributing to the success of food startups.
Top 5 Ways Food Businesses Are Leveraging Tech for Better Customer Service
1.Customize the experience for each guest
In most countries, personality types are respected when it comes to customer experience. Countries like Japan, china, and Korea have a high ratio of restaurants are cafes that offer services based on the personality types of the individuals. Introverts who like to enjoy some alone time or people who want to have a secluded food experience can easily communicate this via the app and get the treatment they expect.
From WhatsApp ordering to message ordering or just writing a note, these restaurants are helping to create customized experiences for the customers rather than offering them a generalized food experience.
2.Using Omni channel experience
Omni channel experience in the food industry is very common. Food chain owners want to make sure they offer better and more diverse communication options for the users. They also need to make sure that customer does not have to find them; instead, they create an Omni experience where they make a communication web on all possible online platforms.
Now with the online Omni channel experience, users can complain, seek guidance, or just look at the experience shared by others to decide if they want to eat at a specific restaurant. This is so far the biggest reason the food industry has learned and opted for the customer service experience from the tech industry.
3.Feedback options
The food industry was heavily infested with the swollen ego and pride of chefs. Most of the star chefs working in the industry were fortified by culinary experts who graduated from the best schools. However, most of these experts are not familiar with that like most others habits, and tastes are also acquired over time. restaurants offering authentic tastes generally are operated by the locals of the country and they are highly educated or trained from any high-paying culinary school.
This is where the feedback option comes in; this option allows everyone to openly share their experience and review the taste. Even the native people looking for authentic taste or any traveler looking for the taste of their country can easily offer feedback based on their first-hand experience.
4.Refunding For Bad Experience
What happens if you eat at an experienced restaurant but do not like their taste? Most of us will feel like it was a waste of money. In old times, it might be true but now with the use of technology, almost all the food apps offer a refunding experience for bad food. You can easily get your money back if the food is not what you expected, portion size does not meet your need, delivery is late or you feel food is not hygienic.
5.Money Saving Options
Who wouldn’t want to save money on food? Most of us can see that the biggest chunk of our budget is consumed by grocery bills. Prior to technology in the food industry, this might be true but right now, it is not true. Most companies offer bulk options, others would let to compare online prices, whereas big food chains even let you price match for a discount. You will be able to save a lot of money if you know what you like to buy and when you should buy. Based on the influx, demand, and the overall market price, you will be able to save a lot of money.
Bottom Line
To sum it all up, the food industry is one of the fastest industries to get on the level of tech. from delivering food right to your doorstep to running a food service from your kitchen, technology is empowering more people than you can think of. The above-mentioned ways are some of the most notable methods food businesses are leveraging tech for better customer service.
